{"id":3067,"date":"2021-11-04T07:55:40","date_gmt":"2021-11-04T07:55:40","guid":{"rendered":"https:\/\/simatai.fr\/?p=3067"},"modified":"2026-09-21T08:53:50","modified_gmt":"2026-09-21T08:53:50","slug":"quality-photo-clipping-boosts-e-commerce-conversion-rates","status":"publish","type":"post","link":"https:\/\/simatai.fr\/en\/blog\/quality-photo-clipping-boosts-e-commerce-conversion-rates\/","title":{"rendered":"Quality photo clipping boosts e-commerce conversion rates"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>\u201cA picture is worth a thousand words.\u201d&nbsp;<\/em>This famous proverb coined by Confucius perfectly sums up the current thinking of e-commerce players who generated over 1,500 billion euros in turnover worldwide in 2014 (data from the FEVAD, Federation of e-Commerce and Distance Selling).<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">E-commerce, a constantly growing and competitive sector<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">The figures are astonishing, the facts are striking. Throughout the world,&nbsp;<strong>e-commerce websites&nbsp;<\/strong>are being created on an average of\u2026 once every 30 seconds! In France alone, according to FEVAD\u2019s 2015 figures, there are over 170,000 e-commerce websites vying against one another for business on the Web. In that year, French e-commerce as a whole raised over 60 billion euros \u2013 10% more than in the previous year.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yet not all&nbsp;<strong>e-retailers<\/strong>&nbsp;who launch a business will see their trade flourish. As a matter of fact, French e-commerce is currently a market dominated by&nbsp;<strong>oligopolistic competition<\/strong>. In other words, only a few websites share the bulk of takings between them. These, it will come as no surprise, are the key historic players like Amazon, Ebay, CDiscount and PriceMinister.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The upshot? E-commerce is an ultra-competitive market experiencing double-figured growth every year.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So in a context where only 0.5% of online shops account for 70% of the total turnover in French e-commerce, what can you do to toughen up your competition against the 99.5% remaining websites and&nbsp;<strong>urge cybernauts to purchase<\/strong>&nbsp;your product?<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Well-clipped high-quality photos boost e-commerce sales<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">If there\u2019s one element that you should work on to hike up your conversion rate, it\u2019s the&nbsp;<strong>quality of your photo&nbsp;clipping<\/strong>. Indeed, according to a study carried out by Packshot Creator, the information that will prompt a cybernaut to make a purchase can be ranked as follows:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1. Photo(s) showing off the product<br>2. Product description<br>3. Consumer opinions<br>4. Animation(s)<br>5. Demonstration video<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s plain to see that having&nbsp;<strong>well-clipped high-quality photos&nbsp;<\/strong>is crucial in e-commerce because they are the leading factor to influence the&nbsp;<strong>purchasing decisions&nbsp;<\/strong>of cybernauts.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And it only makes sense: photos offer online shoppers their&nbsp;<strong>first impressions&nbsp;<\/strong>of your product. If an image\u2019s quality is impaired by poorly executed&nbsp;clipping&nbsp;or if it fails to show off your product adequately, you will lose the interest of the Internet user who won\u2019t bother to read its description but prefer to look elsewhere. On top of this, presenting&nbsp;<strong>high-quality clipping<\/strong>&nbsp;is a way to win the trust of cybernauts as it demonstrates your rigour and professionalism.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It comes as no surprise that absent or overlooked visuals top the list of obstacles to purchasing. So getting&nbsp;<strong>your product photos clipped carefully&nbsp;<\/strong>proves especially important.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you wish to really smarten up your e-commerce shopfront, Simata\u00ef will be delighted to accompany you.&nbsp;<strong>By entrusting the&nbsp;clipping&nbsp;and retouching of your images to post-production professionals<\/strong>, you ensure that&nbsp;<strong>your clipped product photos become powerful selling points<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cA picture is worth a thousand words.\u201d&nbsp;This famous proverb coined by Confucius perfectly sums up the current thinking of e-commerce players who generated over 1,500 billion euros in turnover worldwide in 2014 (data from the FEVAD, Federation of e-Commerce and Distance Selling). E-commerce, a constantly growing and competitive sector The figures are astonishing, the facts [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":5413,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[24],"tags":[],"class_list":["post-3067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-en_blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Quality photo clipping boosts e-commerce conversion rates - Simatai<\/title>\n<meta name=\"description\" content=\"\u201cA picture is worth a thousand words.\u201d This famous proverb coined by Confucius perfectly sums up the current thinking of e-commerce players who generated over 1,500 billion euros in turnover worldwide in 2014 (data from the FEVAD, Federation of e-Commerce and Distance Selling).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/simatai.fr\/en\/?p=3067\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Quality photo clipping boosts e-commerce conversion rates - Simatai\" \/>\n<meta property=\"og:description\" content=\"\u201cA picture is worth a thousand words.\u201d This famous proverb coined by Confucius perfectly sums up the current thinking of e-commerce players who generated over 1,500 billion euros in turnover worldwide in 2014 (data from the FEVAD, Federation of e-Commerce and Distance Selling).\" \/>\n<meta property=\"og:url\" content=\"https:\/\/simatai.fr\/en\/?p=3067\" \/>\n<meta property=\"og:site_name\" content=\"Simatai\" \/>\n<meta property=\"article:published_time\" content=\"2021-11-04T07:55:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-21T08:53:50+00:00\" \/>\n<meta name=\"author\" content=\"St\u00e9phane Ledoux\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"St\u00e9phane Ledoux\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/simatai.fr\\\/en\\\/?p=3067#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/simatai.fr\\\/en\\\/?p=3067\"},\"author\":{\"name\":\"St\u00e9phane Ledoux\",\"@id\":\"https:\\\/\\\/simatai.fr\\\/#\\\/schema\\\/person\\\/42aaf1313079d738c7fb67d29735651c\"},\"headline\":\"Quality photo clipping boosts e-commerce conversion rates\",\"datePublished\":\"2021-11-04T07:55:40+00:00\",\"dateModified\":\"2026-09-21T08:53:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/simatai.fr\\\/en\\\/?p=3067\"},\"wordCount\":499,\"publisher\":{\"@id\":\"https:\\\/\\\/simatai.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/simatai.fr\\\/en\\\/?p=3067#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/simatai.fr\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/845x845.jpg\",\"articleSection\":[\"english_blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/simatai.fr\\\/en\\\/?p=3067\",\"url\":\"https:\\\/\\\/simatai.fr\\\/en\\\/?p=3067\",\"name\":\"Quality photo clipping boosts e-commerce conversion rates - 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